Contour Lipstick

ATN-MKP-007 · list $36.00 · launched Mon Apr 29, 2019 (2642 days ago)

Window net sales

$16.7K

14 days

Window LY

$18.2K

aligned days

Δ vs LY

−$1.5K

−8.2%

Units

821

AUR $20.38

Daily series

Day	TY	LY	Δ	% vs LY	Units
Fri Jul 10	$1.6K	$1.4K	+$271	+19.7%	81
Sat Jul 11	$1.7K	$2.2K	−$526	−24.0%	81
Sun Jul 12	$1.2K	$1.6K	−$435	−26.7%	58
Mon Jul 13	$1.2K	$1.1K	+$36	+3.2%	57
Tue Jul 14	$1.2K	$1.0K	+$238	+23.6%	62
Wed Jul 15	$1.3K	$944	+$376	+39.9%	64
Thu Jul 16	$865	$1.1K	−$275	−24.1%	42
Fri Jul 17	$1.9K	$1.3K	+$599	+47.8%	92
Sat Jul 18	$1.3K	$1.4K	−$174	−12.1%	61
Sun Jul 19	$1.4K	$1.2K	+$258	+22.3%	70
Mon Jul 20	$750	$1.3K	−$592	−44.1%	37
Tue Jul 21	$740	$990	−$249	−25.2%	36
Wed Jul 22	$769	$1.1K	−$300	−28.1%	38
Thu Jul 23	$846	$1.6K	−$729	−46.3%	42

Every row is this SKU's slice of that day's posted door sales — an allocation, never an independent figure (BR-11).

Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.