Archive›Sun Jul 12›Merchandise›Haircare
Category · BOT

Haircare — Sunday, July 12, 2026

Derived from sales lines; brand and category are never stored on a fact row
Net sales
$21.7K
$21,709.24
Comp
+1.0%
same comp entity set as the headline
Mix
9.5%
share of the day
Plan (derived)
$4.9K
95.0% attainment · 21.6% coverage
AUR
$19.49
1,114 units

SKUs in this category, by contribution

SKUTYLYΔ% vs LYContributionUnitsDays since launch
Juniper Conditioner$969$0+$969n/a+5.9%45new
Willow Conditioner$920$596+$324+54.4%+2.0%601086
Yarrow Conditioner$1.4K$1.2K+$190+15.2%+1.2%532143
Juniper Shampoo$972$830+$142+17.1%+0.9%342179
Botanica Shampoo$1.1K$954+$135+14.1%+0.8%471853
Kelp Conditioner$1.3K$1.3K+$60+4.6%+0.4%521640
Nettle Shampoo$690$636+$54+8.5%+0.3%481809
Yarrow Shampoo$1.5K$1.5K−$5−0.3%−0.0%451963
Birch Shampoo$1.3K$1.4K−$50−3.7%−0.3%531862
Clover Conditioner$746$821−$75−9.1%−0.5%441953
Birch Conditioner$713$800−$87−10.8%−0.5%51639
Kelp Shampoo$1.1K$1.2K−$115−9.6%−0.7%362374
Nettle Conditioner$763$998−$235−23.5%−1.4%261725
Botanica Conditioner$704$968−$264−27.3%−1.6%412218
Willow Shampoo$1.4K$1.8K−$425−23.1%−2.6%46791
Clover Shampoo$1.0K$1.5K−$451−30.8%−2.7%402024
These SKUs sum into $21,709.24, this category's net sales, which sums with the other categories into the $227.5K headline (BR-11).
Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.