Santal Eau de Parfum

LUM-FRG-006 · list $133.00 · launched Wed May 8, 2019 (2633 days ago)

Window net sales

$31.3K

14 days

Window LY

$37.1K

aligned days

Δ vs LY

−$5.7K

−15.4%

Units

862

AUR $36.36

Daily series

Day	TY	LY	Δ	% vs LY	Units
Fri Jul 10	$2.3K	$3.4K	−$1.0K	−30.9%	63
Sat Jul 11	$2.8K	$3.3K	−$463	−14.1%	77
Sun Jul 12	$2.9K	$2.0K	+$951	+48.6%	81
Mon Jul 13	$1.9K	$1.5K	+$370	+24.2%	53
Tue Jul 14	$1.7K	$2.2K	−$470	−21.8%	47
Wed Jul 15	$1.8K	$2.2K	−$418	−19.0%	50
Thu Jul 16	$2.2K	$3.1K	−$852	−27.8%	61
Fri Jul 17	$3.6K	$2.5K	+$1.1K	+41.8%	96
Sat Jul 18	$3.7K	$4.9K	−$1.2K	−24.4%	102
Sun Jul 19	$2.4K	$3.3K	−$910	−27.6%	65
Mon Jul 20	$1.6K	$2.3K	−$659	−28.6%	45
Tue Jul 21	$1.2K	$2.4K	−$1.2K	−48.6%	34
Wed Jul 22	$1.8K	$2.1K	−$337	−16.1%	49
Thu Jul 23	$1.4K	$2.0K	−$588	−29.4%	39

Every row is this SKU's slice of that day's posted door sales — an allocation, never an independent figure (BR-11).

Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.