Archive›Wed Jul 22›Merchandise›Haircare
Category · BOT

Haircare — Wednesday, July 22, 2026

Derived from sales lines; brand and category are never stored on a fact row
Net sales
$19.1K
$19,080.09
Comp
+8.2%
same comp entity set as the headline
Mix
9.8%
share of the day
Plan (derived)
$4.0K
106.2% attainment · 22.5% coverage
AUR
$19.27
990 units

SKUs in this category, by contribution

SKUTYLYΔ% vs LYContributionUnitsDays since launch
Juniper Conditioner$771$0+$771n/a+5.6%3693
Clover Shampoo$1.3K$840+$498+59.2%+3.6%542034
Yarrow Conditioner$1.3K$831+$472+56.8%+3.5%492153
Willow Shampoo$1.6K$1.4K+$172+12.2%+1.3%53801
Birch Conditioner$691$525+$166+31.6%+1.2%51649
Kelp Conditioner$955$818+$137+16.7%+1.0%381650
Nettle Conditioner$1.0K$947+$72+7.6%+0.5%361735
Clover Conditioner$805$773+$32+4.1%+0.2%481963
Botanica Shampoo$859$830+$29+3.4%+0.2%381863
Yarrow Shampoo$1.3K$1.3K−$11−0.8%−0.1%411973
Willow Conditioner$682$717−$34−4.8%−0.3%461096
Nettle Shampoo$420$543−$122−22.5%−0.9%301819
Birch Shampoo$1.0K$1.2K−$203−16.4%−1.5%431872
Kelp Shampoo$782$1.0K−$234−23.0%−1.7%272384
Botanica Conditioner$539$827−$288−34.9%−2.1%322228
Juniper Shampoo$726$1.1K−$331−31.3%−2.4%262189
These SKUs sum into $19,080.09, this category's net sales, which sums with the other categories into the $193.8K headline (BR-11).
Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.