Archive›Wed Jul 22›United States
Affiliate view · Operational Sales Flash

United States — Wednesday, July 22, 2026

Opens on: Brands · Field Leadership · Districts · Doors · FY2026 W25 · fiscal FY26-P06 · week 25
Net sales
$165.1K
$165,137.36
Comp
−0.4%
21 comp doors
Plan attainment
98.6%
−$1.4K
Transactions
2,531
−1.0% vs LY
AST
$65.25
+0.6% vs LY · = AOV
AUS
$25.71
−1.4% vs LY · = AUR
UPT
2.54
+2.0% vs LY
Traffic
9,345
−1.6% vs LY
Conversion
19.80%
+7 bp vs LY
New customers
355
11.9% of sales
Returns
$8.6K
5.6% of gross
Discounts
$22.7K
11.4% of gross
OMNI penetration
5.73%
+71 bp vs LY
Portfolio / trading
25 / 24
87.5% comp of trading

Needs attention↑ menu

  1. $5.1K1
    comp −14.1% on $30.9K against $36.0K LY (−$5.1K)
    why Vetiver Eau de Parfum −$1.4K; Oud Eau de Toilette −$1.2K; Blanc Eau de Toilette −$1.2K
  2. $2.5K2
    new-customer sales $2.9K vs LY $5.4K (−$2.5K)
    why 52 new of 617 buyers (8.4% new to file)
  3. $9133
    net sales $3.1K vs LY $4.0K (−$913)
    why conversion −13 bp (traffic −22.9%, txns −23.5%); basket UPT −0.7%, AST +1.2%

Worth celebrating↑ menu

  1. $1.3K1
    net sales $6.4K vs LY $5.2K (+$1.3K)
    why conversion +25 bp (traffic +8.3%, txns +9.8%); basket UPT +15.3%, AST +13.2%
  2. $1.0K2
    actual $11.3K against a day plan of $10.2K (+$1.0K)
    why conversion −8 bp (traffic +3.8%, txns +3.4%); basket UPT +0.6%, AST −0.0%
  3. $6923
    recognized $1.7K vs LY $1.0K (+$692)
    why 14 orders picked up or delivered on the day; 12 created, 91.7% of them completing

Every kind of move in this view's scope. Ranked by the absolute dollar impact of the move against the day-aligned LY, in USD, within this view's own scope. One rule for doors, categories, omni families and customer signals, so no two views order the same pair differently. A celebration is a threshold-clearing favourable move — the same machinery, thresholds and catalog calls as an exception, with the sign reversed. Nothing here is chosen editorially.

Exceptions in this view↑ menu

Brands · Field Leadership · Districts · Doors↑ menu

▲ favourable (better than +5%)◆ within ±5%▼ unfavourable (worse than −5%)

Brand

BrandPostedNet sales% to LY% to planPlan grainConversionvs LY + driversUPTvs LY
Atelier Noir8/8$41.5K◆ −3.6%n/aWEEK19.90%+31 bp (traffic −5.2%, txns −3.7%)2.72−0.4%
Botanica5/5$23.9K◆ +1.3%n/aNONE18.73%−22 bp (traffic +6.2%, txns +4.9%)2.64−1.2%
Lumière10/11$59.4K◆ +1.2%102.7%DAY20.16%−6 bp (traffic +0.2%, txns −0.1%)2.71+3.8%
E-commerce (multi-brand)1/1$40.5K◆ +0.2%93.2%DAYn/aunavailable — no traffic posted1.91+5.5%

District (Field Leadership)

District (Field Leadership)PostedNet sales% to LY% to planPlan grainConversionvs LY + driversUPTvs LY
Midwest 12/2$9.0K◆ −0.7%84.3%DAY/WEEK19.07%−96 bp (traffic +3.7%, txns −1.3%)2.44−2.3%
Midwest 22/2$7.0K◆ −2.3%n/aWEEK/NONE17.10%+1 bp (traffic −3.0%, txns −3.0%)2.22+2.6%
Northeast 13/3$20.8K◆ +4.7%105.0%DAY/WEEK20.92%+7 bp (traffic +2.5%, txns +2.8%)3.16+5.5%
Northeast 23/3$9.8K◆ −0.3%102.3%DAY/WEEK/NONE18.88%−21 bp (traffic +1.1%, txns +0.0%)2.76+0.3%
Southeast 13/3$20.4K◆ −3.3%103.0%DAY/WEEK21.06%+26 bp (traffic −5.3%, txns −4.1%)2.82+0.6%
Southeast 23/3$9.9K▼ −9.4%80.6%DAY/WEEK/NONE18.33%+49 bp (traffic −16.3%, txns −14.0%)2.84+1.0%
Southwest 12/2$13.1K◆ −0.5%108.3%DAY/WEEK16.93%+53 bp (traffic −5.7%, txns −2.6%)2.50+0.5%
Southwest 21/2$3.5K▲ +18.4%n/aNONE18.81%−57 bp (traffic +23.6%, txns +20.0%)1.92+0.9%
West 12/2$19.5K◆ +3.3%110.3%DAY/NONE20.93%−8 bp (traffic +3.8%, txns +3.4%)2.58+0.6%
West 22/2$11.7K▼ −5.6%107.1%DAY/WEEK23.53%+6 bp (traffic −6.0%, txns −5.8%)2.58−0.3%

Doors

DoorsPostedNet sales% to LY% to planPlan grainConversionvs LY + driversUPTvs LY
Lumiere Pacific Heights Court1/1$11.3K◆ +3.3%110.3%DAY22.14%−8 bp (traffic +3.8%, txns +3.4%)2.58+0.6%
Lumiere Coral Bay Galleria1/1$9.1K◆ −4.7%99.8%DAY23.16%−33 bp (traffic −3.2%, txns −4.6%)2.23+3.9%
Lumiere Sunfield Galleria1/1$8.4K▼ −5.6%n/aWEEK24.26%+6 bp (traffic −6.0%, txns −5.8%)2.58−0.3%
Lumiere Chestnut Row1/1$8.3K◆ +4.5%n/aWEEK21.55%−2 bp (traffic +4.6%, txns +4.5%)3.37+1.3%
Lumiere Cascade Commons1/1$8.2K– n/an/aNONE19.95%unavailable — no traffic postedn/an/a
Lumiere Desert Bloom Galleria1/1$7.1K▲ +8.8%108.3%DAY18.86%+58 bp (traffic +5.4%, txns +8.8%)2.53+2.6%
Lumiere Harborlight Galleria1/1$6.4K▲ +24.3%122.4%DAY18.91%+25 bp (traffic +8.3%, txns +9.8%)3.16+15.3%
Lumiere Beacon Court1/1$6.1K▼ −10.0%91.2%DAY22.92%+37 bp (traffic −10.7%, txns −9.2%)2.67+1.3%
Lumiere Alamo Heights Market1/1$6.0K▼ −9.7%n/aWEEK15.66%+29 bp (traffic −11.8%, txns −10.1%)2.48−1.0%
Lumiere Magnolia Park1/1$5.8K▲ +10.8%108.5%DAY23.81%+20 bp (traffic +10.2%, txns +11.1%)3.20−0.3%
Lumiere Copper Row1/1$5.7K▲ +8.0%n/aWEEK23.88%+42 bp (traffic +6.4%, txns +8.3%)1.87−2.5%
Lumiere Palmetto Landing1/1$5.5K▼ −12.9%n/aWEEK17.59%+13 bp (traffic −14.3%, txns −13.6%)3.14−1.4%
Lumiere Bluegrass Commons1/1$4.4K◆ −3.6%n/aNONEn/aunavailable — no traffic posted for Lumiere Bluegrass Commons3.39+0.1%
Lumiere Northgate Pavilion1/1$4.3K◆ −1.4%n/aNONE17.75%+2 bp (traffic −2.1%, txns −2.0%)2.37+2.0%
Lumiere Empire Crossing1/1$3.9K▲ +11.6%102.3%DAY20.92%+14 bp (traffic +10.6%, txns +11.3%)2.49+4.8%
Lumiere Cypress Crossing1/1$3.5K▲ +18.4%n/aNONE18.81%−57 bp (traffic +23.6%, txns +20.0%)1.92+0.9%
Lumiere Liberty Wharf Outlets1/1$3.5K◆ −3.4%n/aNONE15.65%−46 bp (traffic −1.9%, txns −4.7%)2.85−0.2%
Lumiere Riverbend Square1/1$3.3K▼ −12.8%84.3%DAY14.81%−232 bp (traffic +1.4%, txns −12.3%)3.25+2.7%
Lumiere Silver Mesa Mall1/1$3.2K– n/a107.1%DAY21.59%unavailable — no traffic postedn/an/a
Lumiere Sunset Terrace1/1$3.1K▼ −22.6%80.6%DAY15.43%−13 bp (traffic −22.9%, txns −23.5%)2.37−0.7%
Lumiere Prairie Gate Outlets1/1$2.7K◆ −3.6%n/aWEEK16.50%−1 bp (traffic −3.9%, txns −3.9%)2.08+3.1%
Lumiere Granite Hill Commons1/1$2.4K▼ −11.3%n/aWEEK20.47%−61 bp (traffic −7.6%, txns −10.3%)3.11−1.3%
Lumiere Old Harbour Walk1/1$2.3K◆ +2.4%n/aWEEK24.24%+32 bp (traffic +1.2%, txns +2.6%)2.58+0.4%
Lumiere Lakeview Arcade0/0$0– n/an/ano plann/aunavailable — no traffic postedn/an/a
Lumiere Santa Rosa Plaza0/1$0– n/an/ano plann/aunavailable — no traffic postedn/an/a

Stores and e-commerce↑ menu

ChannelPostedNet salesMix% to LY% to planPlan grainTrafficConversionvs LY + driversOMNI penetration
Stores23/24$124.7K75.5%◆ −0.6%102.7%DAY/WEEK/NONE9,34519.80%+7 bp (traffic −1.6%, txns −1.3%)1.76%
E-commerce1/1$40.5K24.5%◆ +0.2%93.2%DAYFSS onlyFSS onlyFSS only17.98%
Total$165.1K100.0%
Stores $124,679.75 + E-commerce $40,457.61 = $165,137.36, this view's headline, to the cent (BR-11 applied to the channel cut).

Omni penetration is a share of the channel the money already sits in — a pickup inside e-commerce demand, its upsell inside the store's own sales. It is never a third channel and never added to either (BR-9).

Traffic and conversion are FSS — free-standing stores — only. E-commerce has no door traffic, so the row is unavailable rather than zero (BR-15).

Plan, at each brand's own grain↑ menu

Plan grainActualPlanAttainmentBasis
Day-planned (11 entities)$99.8K$101.2K98.6%vs the day plan
Week-planned (8 entities)$166.3K$354.3K46.9%WTD vs full week plan (4 of 7 days elapsed)
No plan (5 entities)$23.9K—no planactuals only — never a fabricated 100%
Plan grain mix: day-planned brands measured against the day plan; week-planned brands measured week-to-date against the weekly plan (not spread to days); brands without a plan show actuals only.
Every figure on this page is the same computed object the day flash, the morning digest and the door extract read. Only the scope differs (BR-18).

Full day flash for Wed Jul 22 → · door extract (CSV)

Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.