Archive›Wed Jul 22›Merchandise
Merchandise panel

Merchandise — Wednesday, July 22, 2026

Category and brand are derived from the SKU, never stored on a fact row
Category exceptionFragrance comps −11.7% against a fleet +2.2% — −13.9 pts adverse.
Category exceptionMakeup comps −1.4% against a fleet +2.2% — −3.6 pts adverse.

Category grid↑ menu

CategoryBrandNet salesMixCompPlan (derived)% to planPlan coverageUnitsAUR
SkincareLUM$64.5K33.3%+15.4%$56.5K110.5%96.8%2,432$26.53
MakeupATN$53.6K27.7%−1.4%$8.5K99.5%15.8%2,542$21.10
FragranceLUM$38.9K20.1%−11.7%$44.7K84.6%97.1%1,011$38.50
HaircareBOT$19.1K9.8%+8.2%$4.0K106.2%22.5%990$19.27
Tools & AccessoriesBOT$17.7K9.1%+1.7%$4.6K94.5%24.7%612$28.84
Total$193.8K100.0%+2.2%
$193,800.07 of categories = $193,800.07 of doors (BR-11)

Category plan is DERIVED, not planned: each DAY-grain entity's day plan is split by that entity's own LY-aligned category mix. `planned_actual` restricts the actual to the same entities, so attainment compares like with like; `plan_coverage` states how much of the category's sales sit inside a plan at all (BR-19).

Category basket — AUR, AUS and UPT↑ menu

CategoryAURAUSUPTASTUnits
Fragrance$38.50$38.502.53$97.441,011
Haircare$19.27$19.272.53$48.67990
Makeup$21.10$21.102.56$54.002,542
Skincare$26.53$26.532.54$67.392,432
Tools & Accessories$28.84$28.842.53$72.88612

category transactions are DERIVED by allocating each entity's transactions across categories by unit share; transactions are not captured at SKU grain

Top 10 movers↑ menu

SKUCategoryTYLYΔ% vs LYContributionDays since launch
Halo CreamSkincare$5.5K$0+$5.5Kn/a+3.1%new
Neroli Eau de ToiletteFragrance$3.0K$0+$3.0Kn/a+1.7%163
Coastal CreamSkincare$2.7K$1.4K+$1.3K+88.3%+0.7%1182
Graphite LipstickMakeup$1.9K$1.0K+$809+77.4%+0.5%2244
Chroma PaletteMakeup$777$0+$777n/a+0.4%142
Juniper ConditionerHaircare$771$0+$771n/a+0.4%93
Petal CreamSkincare$2.2K$1.5K+$651+42.4%+0.4%706
Solstice SerumSkincare$1.8K$1.2K+$595+47.6%+0.3%1015
Halo SerumSkincare$2.1K$1.6K+$570+36.3%+0.3%649
Nocturne Eau de ParfumFragrance$1.7K$1.1K+$569+51.0%+0.3%2016

Bottom 10 movers↑ menu

SKUCategoryTYLYΔ% vs LYContributionDays since launch
Vetiver Eau de ParfumFragrance$1.7K$3.5K−$1.8K−51.2%−1.0%1521
Oud Eau de ToiletteFragrance$1.9K$3.1K−$1.3K−41.0%−0.7%1807
Blanc Eau de ToiletteFragrance$698$2.0K−$1.3K−64.6%−0.7%1132
Fig Leaf Eau de ParfumFragrance$1.8K$2.9K−$1.1K−37.3%−0.6%1990
Amber SerumSkincare$2.2K$3.2K−$964−30.5%−0.5%616
Ivory CreamSkincare$1.4K$2.3K−$889−38.3%−0.5%2438
Iris Eau de ParfumFragrance$537$1.4K−$872−61.9%−0.5%1642
Chroma LipstickMakeup$939$1.7K−$778−45.3%−0.4%757
Bergamot Eau de ToiletteFragrance$1.8K$2.6K−$749−29.3%−0.4%2595
Cedar SerumSkincare$1.9K$2.6K−$727−28.1%−0.4%2471
Contributions across every SKU sum to the group's own comp +2.2% — the same decomposition discipline the focus panel uses on doors (BR-6).
Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.