Archive›Thu Jul 23›Merchandise›Skincare
Category · LUM

Skincare — Thursday, July 23, 2026

Derived from sales lines; brand and category are never stored on a fact row
Net sales
$71.8K
$71,780.18
Comp
+17.5%
same comp entity set as the headline
Mix
35.8%
share of the day
Plan (derived)
$61.6K
112.8% attainment · 96.8% coverage
AUR
$26.93
2,665 units

SKUs in this category, by contribution

SKUTYLYΔ% vs LYContributionUnitsDays since launch
Halo Cream$8.2K$0+$8.2Kn/a+13.9%344new
Ceramide Serum$2.3K$1.5K+$790+52.1%+1.3%831892
Velvet Cream$2.1K$1.3K+$763+57.8%+1.3%721909
Coastal Cream$2.6K$2.0K+$550+27.1%+0.9%811183
Lumen Serum$1.7K$1.2K+$530+45.4%+0.9%92733
Halo Serum$2.4K$1.9K+$510+27.4%+0.9%71650
Marine Serum$2.5K$2.1K+$487+23.8%+0.8%741245
Solstice Cream$2.2K$1.9K+$300+15.4%+0.5%601847
Cedar Cream$1.4K$1.1K+$298+27.8%+0.5%611793
Silk Serum$2.2K$2.0K+$287+14.7%+0.5%851916
Velvet Serum$1.6K$1.3K+$287+21.8%+0.5%741243
Aurora Cream$1.9K$1.7K+$241+14.1%+0.4%67943
Meadow Serum$1.6K$1.4K+$234+16.7%+0.4%631542
Cedar Serum$2.6K$2.4K+$186+7.6%+0.3%762472
Dewpoint Serum$1.1K$980+$160+16.3%+0.3%761026
Meadow Cream$1.6K$1.4K+$151+10.5%+0.3%861802
Lumen Cream$1.5K$1.4K+$106+7.5%+0.2%602109
Rosewater Serum$880$811+$69+8.5%+0.1%481806
Ivory Serum$1.7K$1.7K+$49+2.9%+0.1%932448
Solstice Serum$1.7K$1.7K−$11−0.6%−0.0%541016
Petal Serum$2.3K$2.3K−$11−0.5%−0.0%721610
Nocturne Serum$1.3K$1.3K−$19−1.4%−0.0%711454
Silk Cream$997$1.1K−$57−5.4%−0.1%57586
Aurora Serum$2.3K$2.3K−$85−3.6%−0.1%621426
Marine Cream$757$866−$109−12.6%−0.2%50927
Dewpoint Cream$2.1K$2.2K−$128−5.9%−0.2%851856
Rosewater Cream$780$936−$156−16.7%−0.3%43735
Coastal Serum$2.2K$2.3K−$158−6.8%−0.3%541852
Nocturne Cream$2.2K$2.5K−$287−11.5%−0.5%692303
Ceramide Cream$3.1K$3.4K−$384−11.2%−0.6%741736
Amber Cream$1.8K$2.2K−$398−18.4%−0.7%52844
Amber Serum$2.5K$3.1K−$602−19.7%−1.0%64617
Petal Cream$1.5K$2.2K−$689−31.2%−1.2%64707
Ivory Cream$1.9K$2.6K−$750−28.6%−1.3%522439
These SKUs sum into $71,780.18, this category's net sales, which sums with the other categories into the $200.6K headline (BR-11).
Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.