Archive›Fri Jul 10›Merchandise
Merchandise panel

Merchandise — Friday, July 10, 2026

Category and brand are derived from the SKU, never stored on a fact row
Category exceptionFragrance comps −6.5% against a fleet +6.9% — −13.4 pts adverse.
Category exceptionMakeup comps +0.1% against a fleet +6.9% — −6.9 pts adverse.

Category grid↑ menu

CategoryBrandNet salesMixCompPlan (derived)% to planPlan coverageUnitsAUR
SkincareLUM$90.2K34.3%+20.4%$78.9K110.7%96.9%3,260$27.66
MakeupATN$70.2K26.7%+0.1%$11.2K113.6%18.2%3,330$21.08
FragranceLUM$53.1K20.2%−6.5%$59.9K86.2%97.2%1,338$39.70
HaircareBOT$24.9K9.5%+7.8%$5.7K109.0%25.1%1,276$19.53
Tools & AccessoriesBOT$24.3K9.2%+21.4%$5.6K124.0%28.4%801$30.32
Total$262.7K100.0%+6.9%
$262,694.82 of categories = $262,694.82 of doors (BR-11)

Category plan is DERIVED, not planned: each DAY-grain entity's day plan is split by that entity's own LY-aligned category mix. `planned_actual` restricts the actual to the same entities, so attainment compares like with like; `plan_coverage` states how much of the category's sales sit inside a plan at all (BR-19).

Category basket — AUR, AUS and UPT↑ menu

CategoryAURAUSUPTASTUnits
Fragrance$39.70$39.702.48$98.291,338
Haircare$19.53$19.532.47$48.251,276
Makeup$21.08$21.082.51$52.973,330
Skincare$27.66$27.662.48$68.593,260
Tools & Accessories$30.32$30.322.46$74.68801

category transactions are DERIVED by allocating each entity's transactions across categories by unit share; transactions are not captured at SKU grain

Top 10 movers↑ menu

SKUCategoryTYLYΔ% vs LYContributionDays since launch
Halo CreamSkincare$7.1K$0+$7.1Kn/a+3.0%new
Neroli Eau de ToiletteFragrance$3.0K$0+$3.0Kn/a+1.3%151
Ceramide CreamSkincare$4.8K$2.7K+$2.1K+79.4%+0.9%1723
Coastal SerumSkincare$4.0K$2.1K+$1.9K+91.4%+0.8%1839
Juniper ConditionerHaircare$1.4K$0+$1.4Kn/a+0.6%new
Aurora SerumSkincare$4.0K$2.9K+$1.2K+41.3%+0.5%1413
Dewpoint CreamSkincare$2.8K$1.6K+$1.2K+72.3%+0.5%1843
Coastal CreamSkincare$3.3K$2.2K+$1.1K+51.8%+0.5%1170
Tuberose Eau de ToiletteFragrance$5.0K$3.9K+$1.1K+29.0%+0.5%1048
Atelier FoundationMakeup$2.7K$1.6K+$1.1K+70.4%+0.5%1414

Bottom 10 movers↑ menu

SKUCategoryTYLYΔ% vs LYContributionDays since launch
Iris Eau de ParfumFragrance$599$2.4K−$1.8K−74.7%−0.8%1630
Blanc Eau de ToiletteFragrance$997$2.5K−$1.5K−60.4%−0.7%1120
Fig Leaf Eau de ParfumFragrance$2.8K$4.3K−$1.5K−34.0%−0.6%1978
Tuberose Eau de ParfumFragrance$605$1.9K−$1.3K−68.5%−0.6%2209
Neroli Eau de ParfumFragrance$1.8K$3.1K−$1.3K−41.6%−0.6%649
Santal Eau de ParfumFragrance$2.3K$3.4K−$1.0K−30.9%−0.4%2620
Ceramide SerumSkincare$2.0K$3.0K−$993−32.8%−0.4%1879
Aurora CreamSkincare$2.4K$3.3K−$948−28.4%−0.4%930
Prisme PaletteMakeup$1.2K$2.1K−$896−41.9%−0.4%2022
Noir LipstickMakeup$2.1K$2.9K−$830−28.3%−0.4%1915
Contributions across every SKU sum to the group's own comp +6.9% — the same decomposition discipline the focus panel uses on doors (BR-6).
Colour tokens: gold = an input the business asserted · blue = a figure presented as given · green = calculated here. Dotted underline = hover for the formula.